Yeo Valley header image

Always on Yeo Valley products 

We pioneered an industry first by using SKU-specific QR codes to digitise every product in Yeo Valley’s range. This enabled Yeo Valley to engage users across their entire range of products via daily recipes, product information, and recycling instructions, turning every product into a consumer touchpoint.

120,000+

Engagements

An industry-first digitised portfolio

Connecting loyal customers to their products

LoyaltySKU level QR codesStorytelling1st Party data capture
media

Timely, contextual and personalised

media

1st party data capture

Next project:

JW Anderson

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