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Reaching new audiences with Just for Men

Just for Men wanted to help young consumers keep their beards looking full and fresh. QR codes deployed across TVCs, socials, events, and even jumbotrons at NHL games led to an AR experience allowing young men to see how the Just for Men Beard and Brow colour product would look for them.

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AR beard contouring

100,000+

Users of filter

1:30s +

Average session length

Creating a connected consumer journey 

ARQRSocial engagement
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Find your perfect shade

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AR-driven facial hair picker preview

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Trials across media touchpoints

Next project:

Balmain Pokémon

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